The worship of Patitapabana could be very much popular in Odisha after 16th - 17th century A.D. The deity gained extraordinary popularity in Odisha for the Gundicha and Snana Yatra on which occasion Jagannath could be seen and touched by all. It was the precious moment for the devotees to be purified from all their sins after a Darsan of the Lord. Hence the Yatra was associated with the name of Patitapabana. Kabi Samrat Upendra Bhanja has fittingly described this aspect in is work Kotibrahmanda Sundari.